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• Retail Business Blog
  
  
• 14 Obstacles to Retail Success
  There are so many things that can prevent a retail store from being successful. We have listed 14 obstacles to retail success. Any one of these can be harmful to your retail business, but it only takes one to be fatal.
  14obstacles.html
  
  
• About Us
  Jerry Robertson has almost 30 years of retail experience. Jerry has worked with over 35 small business owners and was a Store Manager for many years for one of the largest Retail Companies in the world.
  aboutus.html
  
  
• Retail Business Articles
  Read our collection of articles to help a retail store owner with their retail business.
  articles.html
  
  
• Employee Issues in the Workplace
  Keep employees happy will lead to increasing productivity and morale. This should lead to increase sales.
  employeework.html
  
  
• Failing can be the key to Your Business Success
  Successful business people take calculated risks regularly. They know it is needed to keep the business successful or to improve their business. Ironically, the businesses that need the most changes are the most afraid of failure. However, business as usual will cause the business eventually to close.
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• Finest LED Scrolling Signs
  Finest-LED-Scrolling-Signs.html
  
  
• Common New Business Mistakes
  It has been reported least 80% of new businesses fail within their first five years of being open.
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• Creating Cash Flow with Old Inventory
  Inventory does two things. It eithers makes you money or costs you money. You need to have sufficient inventory to be profitable. However, having too much inventory is a larger problem than too little inventory.
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• 10 Tips to Organizing
  Being well organized takes lots of time and effort and there is a lot to remember.
  organizingtips.html
  
  
• Privacy
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• Going out of Business Sale
  The key is to maximize your returns while liquidating your inventory ASAP. Too many owners pricing is wrong from the beginning, which costs plenty in profits and hinders the rest of the going out of business sale.
  quittingbusiness.html
  
  
• How Refunds can Increase Sales
  If you have a no refund policy, many customers will either not make a purchase or buy less merchandise. These customers are reluctant to spend their money, in case the product isn’t right.
  refunds.html
  
  
• Resources
  See our list of resources to assist the retail store owner.
  resources.html
  
  
• Hiring the Right Employees for Your Retail Store
  Hiring the right employees will make every retail store owner's life easier.
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• New Year- Time to Clean Up
  After the busy holiday season, January is an excellent time to take care of your old inventory. Any inventory that is at least one year old which means it has been through two holiday seasons needs to be sharply reduced.
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• Increase Sales with Better Value and Not the Lowest Price
  If you decide to compete on price, the customer is less likely to be loyal to your retail business. If a competitor decides to have lower prices than you, many of them will shop there.
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• Special Events for the Holidays
  There are many special events that can produce much traffic for you at little or no cost. Customers like unique shopping experiences. During the promotional sales that I run, many repeat customers come in for the shopping and the special events also.
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• Promoting your Retail Store
  One of the easiest and best ways to separate your retail store from your competition is with services. This is an area that many retail stores have plenty of opportunity to improve in marketing their services.
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• Powerful Tools to Manage Stress
  Often times stress will manifest when we carry over yesterday’s concerns into our present-day concerns. An accumulation will almost always end in a high stress level.
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• Changes for the New Year for Your Retail Store
  All retail businesses should be looking to improve on a daily basis. If your retail store is doing good, minor adjustments need to be made.
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• High Impact Promotional Sale
  High Impact Promotional Sales can do many great things for your business. They can create fantastic cash flow, move old inventory, give great customer perception about your retail store and increased your sales and profitability long-term. The key to having a high impact promotional sale is to be priced right and to create curiosity and excitement.
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• Customers Wamt More than a Good Price
  Customers are looking for value, choices, new, convenient locations, extended hours, one-stop shopping. They want a hassle free shopping experience. They want the store to be clean with a friendly personal touch. Customers like to shop particular stores for the shopping experience.
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• Niche Your Retail Store to Success
  Many independent retail stores try to take care of everyone’s needs that walk in the door, like the larger businesses. This is not profitable for the independent retailer to be able to do this.
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• Giving Free Merchandise can Increase Sales
  Giving away stuff free can return a store owner much more than the cost of the merchandise being given away.
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• Learn from Chris Zane
  Chris Zane has owned a bike shop since he was 16 and now has one of the five largest bike shops in sales in the United States. Chris Zane has 4 main competitors but he has 65% of the market share. His approach is different than almost any other retailer and has led to his success.
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• It Will not Work in My Town / Industry
  Instead of making excuses why something will not work, they need to make reasons why I would. A retail store owner not willing to try new things or adjust things is a deadly combination. It will eventually lead to the store closing.
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• Lifetime Value of a Customer
  Many businesses decisions are made based on short-term effects. The goal of every business should be to maximize profits of the business in the long term. However, it is common for a business to lose a customer over an insignificant amount of money.
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• Craigslist Marketing for Retail Stores
  The key to being successful with craigslist marketing is to be consistent and follow the rules. The two big rules deal with how often and where you can post.
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• How to Control Shrink at Your Retail Store
  Shrink can take many forms, but here are the four most common. They are employee theft, shoplifting, vendor theft and paperwork errors.
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• Publicity Tips for Retail Stores
  The key to getting free publicity is to do something newsworthy. The media is interested how it affects their customers not your business.
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• Schedule Store Based on Customer's Needs
  Many stores schedule on employees needs instead of what is best for your customers. Yes, you need to consider your employees availability to work, but part of the hiring process should to consider the flexibility of the employee’s times to work.
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• Site Map
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• Special Events for February
  Customers love special events. Many of the sale promotions that I have been involved with result in certain customers coming into the store every day. It is fun and adds excitement to their life. You would be shocked by some of the customers most interested.
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• Why Should I Spend my Hard Earn Money in Your Store?
  The key to having a profitable store is to make it stand out for all the right reasons. You can keep your everyday pricing and perform this goal. Just be aggressive with ad pricing, plenty of special events to get a steady stream of customers in your store. Use superior customer service to WOW them and keep the customers coming back.
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• Time Management Tips
  Time management is not a hard subject to understand, but unless you are committed to building better time management techniques into your daily routine you'll only achieve partial (or no) results and end up right back where you started.
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• Videos
  View videos on various aspects of running a successful retail business. These include videos on customer service, small business, merchandising, retail marketing and running your retail business.
  Videos.html